What you should know about floor plans in real estate listings
Why are floor plans so important in a real estate listing?
Floor plans are an essential feature in real estate listings, as they provide potential buyers with a detailed understanding of the layout and dimensions of a property. In fact, according to the 2022 NAR Home Buyers and Sellers Generational Trends floor plans are in the top 3 most valuable features in a real estate listing. Among buyers who used the internet in their home search, 55% ranked floor plans as “very useful”. Let that sink in for a second … slightly more than half of all prospective buyers that use the internet for their home search (don’t we all?) found it valuable.
On a related note, the most useful feature in a real estate listing is still photos, with 84% of buyers ranking it “very useful”. But, is it photos likes these (images from other places with poor image quality) or professional photos for real estate listings like these from Emanuel Mozes Photography (sample of some high quality photos)
A floor plan is an ideal tool for home buyers and agents alike
A floor plan is a two-dimensional representation of a property, showing the layout of each room, including the location of doors, windows, and other architectural features. Floor plans can be drawn to scale, allowing potential buyers to accurately assess the size and layout of each room, as well as the overall flow of the property. Therefore a floor plan is also an ideal tool for home buyers that want to start planning their new home right away. Floor plans definetly help to set a property apart from others on the market and make it more appealing to potential buyers. In addition to being useful for buyers, floor plans can also be beneficial for real estate agents. First, the real estate agent can “ditch” their measuring tool of choice and rely on the dimensions provided in the floor plan. In addition, floor plans can also be used to help stage a property, by showing how furniture can be arranged in each room to make it more inviting.
The technology that makes floor plans a cost effective tool for real estate listings
With the advances in artificial intelligence and sensor technologies, particularly the light detection and ranging or LiDAR, the little black circle near the lenses on an iPhone, allows us to capture cost-effective and incredibly detailed two-dimensional floor plans of properties. Another popular option to create two-dimensional floor plans is with a virtual tour, like a Zillow 3D Home Tour with interactive floor plans. —-LINK TO SAMPLE HERE, INCLUDING A LINK TO THE ORDER PAGE —
Other technologies exist to create floor plans, including 3D dimensional floor plans with doll-house views, however those options are time consuming and not cost-effective.
In conclusion, floor plans are a vital element in real estate listings, providing potential buyers with a detailed understanding of a property’s layout and dimensions. They can be used to highlight unique features and can also be used by real estate agents to help measure, stage and showcase a property. If you are a real estate agent or a property owner, it’s highly recommended to include floor plans in your real estate listings to increase the chances of selling your property. — INCLUDE A LINK TO THE ORDER PAGE with instructions on choosing a floor plan.
MAIN CTA HERE